{"id":26767,"date":"2026-09-11T16:26:38","date_gmt":"2026-09-11T09:26:38","guid":{"rendered":"https:\/\/portalutama.net\/index.php\/2026\/09\/11\/pasar-otomotif-nasional-agustus-2026-tembus-81-ribu-unit-merek-non-astra-tancap-gas\/"},"modified":"2026-09-11T16:26:38","modified_gmt":"2026-09-11T09:26:38","slug":"pasar-otomotif-nasional-agustus-2026-tembus-81-ribu-unit-merek-non-astra-tancap-gas","status":"publish","type":"post","link":"https:\/\/portalutama.net\/index.php\/2026\/09\/11\/pasar-otomotif-nasional-agustus-2026-tembus-81-ribu-unit-merek-non-astra-tancap-gas\/","title":{"rendered":"Pasar Otomotif Nasional Agustus 2026 Tembus 81 Ribu Unit, Merek Non-Astra Tancap Gas"},"content":{"rendered":"


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Penjualan mobil di pasar domestik Indonesia mencatatkan performa positif hingga bulan Agustus 2026. Berdasarkan data Gabungan Industri Kendaraan Motor Indonesia (Gaikindo), total penjualan mobil nasional pada Agustus 2026 berhasil menyentuh angka 81.756 unit, tumbuh tipis 0,79% secara bulanan (MoM) dibandingkan Juli 2026 (81.115 unit) dan melonjak pesat hingga 32,35% secara tahunan (YoY) dibandingkan Agustus 2025 (61.771 unit).<\/p>\n

Secara akumulasi sepanjang Januari hingga Agustus 2026, total volume penjualan kendaraan roda empat secara nasional telah mencapai 599.491 unit, naik 20,06% dari akumulasi periode yang sama tahun 2025 (499.315 unit). Rata-rata penjualan bulanan pada delapan bulan pertama 2026 pun naik dari 62,4 ribu unit\/bulan menjadi 74,9 ribu unit\/bulan.<\/p>\n

\u201cPerkembangan pasar otomotif nasional hingga Agustus 2026 menunjukkan pertumbuhan positif, dengan penjualan yang tumbuh 20% dibandingkan periode yang sama tahun lalu,\u201d ujar Head of Corporate Communications Astra Windy Riswantyo dalam keterangan kepada media, Jumat (11\/9).<\/p>\n

Perbandingan Penjualan (Januari \u2013 Agustus)<\/b><\/p>\n\n\n\n\n\n\n
Parameter<\/th>\nJanuari \u2013 Agustus\u00a0 2025<\/th>\nJanuari \u2013 Agustus\u00a0 2026<\/th>\n\u00a0<\/p>\n

Perubahan\u00a0 (%)<\/strong><\/p>\n

\u00a0<\/p>\n<\/th>\n<\/tr>\n<\/thead>\n

Total Akumulasi Penjualan<\/td>\n499.315 unit<\/span><\/td>\n599.491 unit<\/span><\/td>\n+20,06%<\/td>\n<\/tr>\n
Rata-Rata Bulanan<\/td>\n62,4 ribu unit<\/span><\/td>\n74,9 ribu unit<\/span><\/td>\n+20,06%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Di tengah tren pertumbuhan pasar secara agregat, peta persaingan antarmerek menunjukkan akselerasi yang signifikan dari kelompok Non-Astra. Pada Agustus 2026, penjualan kelompok Non-Astra melonjak pesat menjadi 44.932 unit, naik 6,86% dibanding Juli 2026 (42.046 unit) dan melonjak tajam 43,95% dibanding Agustus 2025 (31.213 unit). Ekspansi ini didorong oleh pertumbuhan pesat merek-merek anyar seperti BYD + Denza (7.889 unit) dan kategori lainnya (14.004 unit).<\/p>\n

Sementara itu, Grup Astra mencatatkan penjualan sebanyak 36.824 unit pada Agustus 2026, turun 5,75% secara bulanan dibanding Juli 2026 (39.069 unit), meskipun masih tumbuh 20,51% jika dibandingkan dengan Agustus 2025 (30.558 unit). Penurunan bulanan tersebut menggeser pangsa pasar (market share) bulanan Astra ke level 45% pada Agustus 2026. Kombinasi Toyota + Lexus masih mendominasi dengan 20.595 unit, diikuti Daihatsu sebanyak 13.214 unit.<\/span><\/p>\n

Meskipun demikian, Head of Corporate Communications Astra Windy Riswantyo menegaskan bahwa Grup Astra tetap mencatatkan pertumbuhan penjualan serta mempertahankan pangsa pasar yang solid sepanjang tahun berjalan (Januari\u2013Agustus 2026 mencapai 50%).<\/span><\/p>\n

\u201cKe depan, Astra akan terus berfokus pada kebutuhan pelanggan dan menjaga kualitas layanan melalui jaringan dealer, layanan pembiayaan dan purnajual, serta berbagai solusi mobilitas lainnya yang memberikan nilai tambah bagi masyarakat,\u201d ujarnya<\/span>.<\/span><\/p>\n

Pertumbuhan dan Penjualan Agustus 2026<\/b><\/p>\n\n\n\n\n\n\n\n
Kategori<\/b><\/th>\nAgustus 2025<\/b><\/th>\nJuli 2026<\/b><\/th>\nAgustus 2026<\/b><\/th>\nPertumbuhan MoM<\/b><\/th>\n\u00a0<\/p>\n

Pertumbuhan YoY<\/b><\/p>\n

\u00a0<\/span><\/p>\n<\/th>\n<\/tr>\n<\/thead>\n

Astra<\/td>\n30.558 unit<\/span><\/td>\n39.069 unit<\/span><\/td>\n36.824 unit<\/td>\n-5,75%<\/td>\n+20,51%<\/td>\n<\/tr>\n
Non-Astra<\/td>\n31.213 unit<\/span><\/td>\n42.046 unit<\/span><\/td>\n44.932 unit<\/td>\n+6,86%<\/td>\n+43,95%<\/td>\n<\/tr>\n
Total Domestik<\/td>\n61.771 unit<\/td>\n81.115 unit<\/td>\n81.756 unit<\/td>\n+0,79%<\/td>\n+32,35%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u00a0<\/p>\n

<\/p><\/div>\n


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Penjualan mobil di pasar domestik Indonesia mencatatkan performa positif hingga bulan Agustus 2026. Berdasarkan data Gabungan Industri Kendaraan Motor Indonesia<\/p>\n","protected":false},"author":2,"featured_media":26768,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,13],"tags":[],"class_list":["post-26767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-news"],"magazineBlocksPostFeaturedMedia":{"thumbnail":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371-150x150.jpg","medium":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371-300x186.jpg","medium_large":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371-768x477.jpg","large":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371.jpg","1536x1536":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371.jpg","2048x2048":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371.jpg","colormag-highlighted-post":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371-392x272.jpg","colormag-featured-post-medium":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371-390x205.jpg","colormag-featured-post-small":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371-130x90.jpg","colormag-featured-image":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371-800x445.jpg","colormag-default-news":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371-150x150.jpg","colormag-featured-image-large":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371.jpg"},"magazineBlocksPostAuthor":{"name":"Redaksi","avatar":"https:\/\/secure.gravatar.com\/avatar\/b7471c990eaf3bbb9eb8588768e7506fe3240b053ad738bae905f94f0ebd1eb0?s=96&d=mm&r=g"},"magazineBlocksPostCommentsNumber":"0","magazineBlocksPostExcerpt":"Penjualan mobil di pasar domestik Indonesia mencatatkan performa positif hingga bulan Agustus 2026. Berdasarkan data Gabungan Industri Kendaraan Motor Indonesia","magazineBlocksPostCategories":["Business","News"],"magazine_blocks_featured_image_url":{"full":["https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371.jpg",800,497,false],"medium":["https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371-300x186.jpg",300,186,true],"thumbnail":["https:\/\/portalutama.net\/wp-content\/uploads\/2026\/09\/Ilustrasi-bahu-jalan-tol-Dokumentasi-Lifepal-e1712631351371-150x150.jpg",150,150,true]},"magazine_blocks_author":{"display_name":"Redaksi","author_link":"https:\/\/portalutama.net\/index.php\/author\/neno\/"},"magazine_blocks_comment":0,"magazine_blocks_author_image":"https:\/\/secure.gravatar.com\/avatar\/b7471c990eaf3bbb9eb8588768e7506fe3240b053ad738bae905f94f0ebd1eb0?s=96&d=mm&r=g","magazine_blocks_category":"Business<\/a> News<\/a>","_links":{"self":[{"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/posts\/26767","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/comments?post=26767"}],"version-history":[{"count":0,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/posts\/26767\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/media\/26768"}],"wp:attachment":[{"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/media?parent=26767"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/categories?post=26767"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/tags?post=26767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}