{"id":18669,"date":"2026-06-24T10:59:47","date_gmt":"2026-06-24T03:59:47","guid":{"rendered":"https:\/\/portalutama.net\/index.php\/2026\/06\/24\/ojk-atur-influencer-keuangan-simak-poin-poin-yang-diatur\/"},"modified":"2026-06-24T10:59:47","modified_gmt":"2026-06-24T03:59:47","slug":"ojk-atur-influencer-keuangan-simak-poin-poin-yang-diatur","status":"publish","type":"post","link":"https:\/\/portalutama.net\/index.php\/2026\/06\/24\/ojk-atur-influencer-keuangan-simak-poin-poin-yang-diatur\/","title":{"rendered":"OJK Atur Influencer Keuangan, Simak Poin-poin yang Diatur"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div itemprop=\"articleBody\">\n<!-- ARTICAL CONTENT --><\/p>\n<p>Otoritas Jasa Keuangan (OJK) atur <em>financial influencer<\/em>. OJK menerbitkan Peraturan OJK (POJK) Nomor 6 Tahun 2026 tentang Perilaku Penyampai Informasi Sektor Jasa Keuangan.<\/p>\n<p>Kepala Departemen Surveillance dan Kebijakan Sektor Jasa Keuangan Terintegrasi OJK, Agus Firmansyah menyampaikan POJK Penyampai Informasi (<em>Financial Influencer<\/em>) ini merupakan upaya OJK untuk mendorong penyampaian informasi sektor jasa keuangan yang jelas, akurat, jujur, mudah diakses, dan tidak berpotensi menyesatkan, sehingga dapat mendukung pelindungan konsumen dan masyarakat.<\/p>\n<p>POJK ini diharapkan dapat menjadi pedoman bagi Penyampai Informasi terutama yang telah dikenal dan memiliki pengaruh bagi masyarakat, untuk dapat bersama-sama menjaga kualitas informasi sektor jasa keuangan guna menciptakan ekosistem sektor jasa keuangan yang semakin terpercaya, berintegritas, dan mampu mendukung peningkatan literasi keuangan masyarakat.<\/p>\n<p>POJK ini disusun sebagai upaya melakukan tindakan pelindungan dan pencegahan kerugian konsumen dan masyarakat yang disebabkan oleh kegiatan penyampaian informasi sektor jasa keuangan oleh Penyampai Informasi.<\/p>\n<p>POJK ini memuat pengaturan antara lain mengenai perilaku dasar penyampai informasi; kegiatan penyampaian informasi sektor jasa keuangan, yang mencakup edukasi keuangan, pemasaran, dan pemberian rekomendasi; pemanfaatan sistem manajemen pembelajaran edukasi keuangan oleh penyampai informasi; pembinaan oleh OJK; perintah tertulis kepada penyampai informasi; dan pemutusan akses pada media elektronik.<\/p>\n<p>Penyampai Informasi dapat melakukan kerja sama dengan Pelaku Usaha Jasa Keuangan (PUJK) melalui kegiatan pemasaran. Dalam kegiatan pemasaran tersebut, PUJK memiliki kewajiban dan tanggung jawab atas informasi yang disampaikan oleh <em>influencer<\/em>.<\/p>\n<p>Sehubungan dengan kegiatan pemberian rekomendasi atas produk dan atau layanan keuangan yang dilakukan <em>influencer<\/em>, POJK ini menegaskan perlunya memiliki izin apabila kegiatan pemberian rekomendasi yang dilakukan mensyaratkan perizinan berdasarkan ketentuan peraturan perundang-undangan.<\/p>\n<p>\u00a0<\/p>\n<p><a href=\"https:\/\/the-iconomics.storage.googleapis.com\/wp-content\/uploads\/2026\/06\/24104941\/POJK-Nomor-6-Tahun-2026.pdf\">POJK Nomor 6 Tahun 2026<\/a><\/p>\n<p>                            <!-- [ICONOMICS] --><\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.theiconomics.com\/change-management\/ojk-atur-influencer-keuangan-simak-poin-poin-yang-diatur\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Otoritas Jasa Keuangan (OJK) atur financial influencer. OJK menerbitkan Peraturan OJK (POJK) Nomor 6 Tahun 2026 tentang Perilaku Penyampai Informasi<\/p>\n","protected":false},"author":2,"featured_media":6708,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,13],"tags":[],"class_list":["post-18669","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-news"],"magazineBlocksPostFeaturedMedia":{"thumbnail":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-150x150.jpeg","medium":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-300x169.jpeg","medium_large":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-768x432.jpeg","large":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-1024x576.jpeg","1536x1536":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56.jpeg","2048x2048":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56.jpeg","colormag-highlighted-post":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-392x272.jpeg","colormag-featured-post-medium":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-390x205.jpeg","colormag-featured-post-small":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-130x90.jpeg","colormag-featured-image":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-800x445.jpeg","colormag-default-news":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-150x150.jpeg","colormag-featured-image-large":"https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-1280x600.jpeg"},"magazineBlocksPostAuthor":{"name":"Redaksi","avatar":"https:\/\/secure.gravatar.com\/avatar\/b7471c990eaf3bbb9eb8588768e7506fe3240b053ad738bae905f94f0ebd1eb0?s=96&d=mm&r=g"},"magazineBlocksPostCommentsNumber":"0","magazineBlocksPostExcerpt":"Otoritas Jasa Keuangan (OJK) atur financial influencer. OJK menerbitkan Peraturan OJK (POJK) Nomor 6 Tahun 2026 tentang Perilaku Penyampai Informasi","magazineBlocksPostCategories":["Business","News"],"magazine_blocks_featured_image_url":{"full":["https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56.jpeg",1280,720,false],"medium":["https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-300x169.jpeg",300,169,true],"thumbnail":["https:\/\/portalutama.net\/wp-content\/uploads\/2026\/02\/WhatsApp-Image-2020-01-14-at-01.13.56-150x150.jpeg",150,150,true]},"magazine_blocks_author":{"display_name":"Redaksi","author_link":"https:\/\/portalutama.net\/index.php\/author\/neno\/"},"magazine_blocks_comment":0,"magazine_blocks_author_image":"https:\/\/secure.gravatar.com\/avatar\/b7471c990eaf3bbb9eb8588768e7506fe3240b053ad738bae905f94f0ebd1eb0?s=96&d=mm&r=g","magazine_blocks_category":"<a href=\"https:\/\/portalutama.net\/index.php\/category\/business\/\" rel=\"category tag\">Business<\/a> <a href=\"https:\/\/portalutama.net\/index.php\/category\/news\/\" rel=\"category tag\">News<\/a>","_links":{"self":[{"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/posts\/18669","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/comments?post=18669"}],"version-history":[{"count":0,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/posts\/18669\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/media\/6708"}],"wp:attachment":[{"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/media?parent=18669"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/categories?post=18669"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/portalutama.net\/index.php\/wp-json\/wp\/v2\/tags?post=18669"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}